The Green Guide
Printing Industries of America has developed The Green Guide for Graphic Communications
The Green Guide provides a step-by-step approach to evaluating and marketing your sustainability profile. This valuable, members-only tool can help you determine how your operation stacks up in ten categories of green performance and understand how various aspects of sustainability are relevant to today’s printing operations.
How to Use the Guide
The Green Guide is structured to take you from greening your printing operation all the way through communicating your green story to customers and other stakeholders.
Those new to sustainability can use this as a “how-to” guide for putting their best green foot forward, while those who have been involved in this process for awhile can dive into any chapter and pick up fresh insights or hone their marketing skills.
To get started on capturing your corner of the green print market visit www.printing.org/greenguide.
Published on Wednesday, February 2, 2011 (updated 05/30/2014)